Analysis of costs, budgets and return on investment in 3D and AI visual production.
When a manufacturer or an agency requests a quote for a 3D product render, the first question is usually “why does this image cost X and this other one twice as much?”. There is no universal fixed rate because the price of a 3D render depends on concrete, measurable variables, not a fixed price list….
When a studio and a client sign off on a quote, one of the questions that generates the most friction afterward isn’t the price, but revisions: how many rounds of changes are included, what counts as a reasonable adjustment, and what counts as a scope change. Understanding this before starting avoids misunderstandings and delays, whether…